Frequently Asked Questions

Keplin Group is one of the UK’s leading B2B suppliers of affordable, high-quality consumer products. We own and operate more than 9 in-house brands, each specialising in different consumer niches, from outdoor furniture to premium kitchen appliances. 

Using real-time marketplace data and proven sales performance, we curate and supply high-performing product ranges for major retailers across the UK and Ireland. We deliver collections that sell at scale. 

Yes. All applicable products are fully tested, certified and compliant with UK and EU regulations, including safety, labelling and licensing requirements. 

This ensures speed, reliability and consistency at every stage. 

We supply over 1,000 retail stores across the UK and Ireland, including major grocery, discount, and convenience retailers such as Morrisons, Aldi, Asda, Iceland, SuperValu, and Centra (Musgrave Group). 

We offer 1,000+ SKUs across core non-food and seasonal categories, including: 

• Household & home essentials 

• Garden & outdoor furniture 

• Kitchen appliances & electricals 

• Kids’ toys (including licensed ranges) 

• Fitness & leisure products 

• Pet supplies 

• Camping & seasonal ranges 

• Travel accessories & suitcases 

All ranges are designed for high-volume, price-competitive retail performance. 

Our product strategy is data-led. We analyse demand trends, pricing, customer reviews, and sales performance from major online marketplaces, especially on Amazon UK. 

Products that consistently perform well are refined and curated into retail-ready ranges, reducing risk and increasing confidence in sell-through. 

Yes. Over 90% of our products hold “Best Seller” or “Amazon Choice” status, supported by over one million positive customer reviews, low returns and fast handling across our brands. 

This proven performance gives buyers confidence that products will resonate with customers in-store. 

Yes. Keplin Group owns and manages multiple in-house brands across: 

• Home appliances & home living 

• Kids’ products 

• Pet supplies 

• Fitness accessories 

• Electronics 

• Camping & seasonal products 

• Luggage 

These brands have a proven record of strong online performance and in-store sell-out success. 

• Pet supplies 

• Camping & seasonal ranges 

• Travel accessories & suitcases 

All ranges are designed for high-volume, price-competitive retail performance. 

Yes. We work closely with retailers to develop tailored product ranges, including: 

• Exclusive SKUs 

• Custom packaging 

• Retailer-specific pricing structures 

These solutions align with your category strategy, price architecture, and customer profile. 

Yes. We are exclusive UK distributors for licensed plush and wooden toy ranges featuring globally recognised characters such as Bluey, Lilo & Stitch, Winnie the Pooh, Spidey, Disney Princes and Peppa Pig. 

Our licensed products are supplied through leading licensors including Disney, Mattel, Hasbro, and Universal. 

Yes. Keplin Group owns and manages multiple in-house brands across: 

• Home appliances & home living 

• Kids’ products 

• Pet supplies 

• Fitness accessories 

• Electronics 

• Camping & seasonal products 

• Luggage 

These brands have a proven record of strong online performance and in-store sell-out success. 

Yes. We work closely with retailers to develop tailored product ranges, including: 

• Exclusive SKUs 

• Custom packaging 

• Retailer-specific pricing structures 

These solutions align with your category strategy, price architecture, and customer profile. 

Yes. We are exclusive UK distributors for licensed plush and wooden toy ranges featuring globally recognised characters such as Bluey, Lilo & Stitch, Winnie the Pooh, Spidey, Disney Princes and Peppa Pig. 

Our licensed products are supplied through leading licensors including  Disney, Mattel, Hasbro and Universal. 

We source directly from trusted factory partners and manage shipping through long-standing relationships with major shipping lines. 

By removing agents and freight forwarders, we significantly reduce costs and pass those savings on to our retail partners. We achieve all of this while maintaining consistent quality and supply. 

Yes. All applicable products are fully tested, certified, and compliant with UK and EU regulations, including safety, labelling and licensing requirements. 

This ensures speed, reliability and consistency at every stage. 

Yes. Our infrastructure is built for scale. We regularly support nationwide rollouts, large promotional events, and seasonal peaks for major retailers. 

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Quality control and compliance is embedded throughout our process. We work with long-term factory partners, conduct regular inspections and ensure all products meet strict UK and EU standards. 

Yes. All applicable products are fully tested, certified, and compliant with UK and EU regulations, including safety, labelling and licensing requirements. 

This ensures speed, reliability, and consistency at every stage. 

Yes. We actively expand our environmentally-friendly product lines, including biodegradable bin liners under our Eco Bags range and wooden toys for eco-conscious parents. These products meet growing consumer demand for sustainability without compromising on price or performance. 

We focus on responsible sourcing, efficient shipping, reduced intermediaries and scalable production. These steps help minimise waste and environmental impact while maintaining strong value. 

Quality control and compliance is embedded throughout our process. We work with long-term factory partners, conduct regular inspections and ensure all products meet strict UK and EU standards. 

Yes. All applicable products are fully tested, certified, and compliant with UK and EU regulations, including safety, labelling and licensing requirements. 

This ensures speed, reliability, and consistency at every stage. 

Yes. We actively expand our environmentally-friendly product lines, including biodegradable bin liners under our Eco Bags range and wooden toys for eco-conscious parents. These products meet growing consumer demand for sustainability without compromising on price or performance. 

We focus on responsible sourcing, efficient shipping, reduced intermediaries and scalable production. These steps help minimise waste and environmental impact while maintaining strong value.